Social Media Marketing Trends
Social Media Marketing Trends
Social media includes communication and interaction between the people to connect with each other by sharing and creating their information in the social world. The marketing mainly involves applications like Facebook, Twitter, Instagram, Snapchat and YouTube.
Marketing trends depends on the type of company in which they try to attract the customers to extend their business and they also use their customers as marketers. Sales includes any operation which leads to the sale of their goods and services. Sales and marketing are used within the company which includes the revenue and impact lead generation of the company.
Platforms of The social media marketing
The social media marketing is the most popular trend because there are over 3.7 billion users of the social media globally. The social platforms are used mainly for the success of every business. There are various social platforms which are being used for the marketing purposes. The most social media platforms are the following. They are Facebook, LinkedIn, Instagram, Pinterest, Snapchat and Twitter.
Social media marketing is trending today because it helps the employees of the company to connect with audience to advertise their brand. Different ideas are used on various social media platforms which will be available for a short period of time or it can be for long-term. For instance, today whole world is posting their special moments as stories on social media Accounts like Facebook, Instagram and mostly on the snapchat which is disappearing after 24 hours which is for a short period of time and post stays for the longer period of time which is attached with the self-account. The social media platforms introduce new innovations into their organization for the marketing purpose and to attract the more people to increase their sales so that the people can invest into their company.
They update the way of presenting their networks, which would be helpful for their organization to increase their income and make their company more popular.
Social media Applications
Snapchat
Linked’In
Google plus
Sales and marketing trends of Instagram
Instagram is the most popular social media platform used by the people on daily basis. Every day, more than 500 million people are using Instagram which has over 1 billion active users in a month. Today, the social media platform of Instagram advertising has 849 million users. 71% percent of Instagram users are below the age of 35. Every day the stories on the Instagram are created with 400 million active users.
The users are spending approximately 55 minutes on the Instagram every day. In 2018, there is a calculated assumption and there was an increase noticed about 220% by last year. It is also said that in the United States Businesses will use Instagram with a proportion of 75.3% in 2020. In 2019 Instagram has earned around $14 million in revenue. In contrast the researches of the Instagram found that nearly 89 companies marketed 1347 stories on Instagram.
In 2018 Instagram became more popular trend on social media platform because it has launched IGTV Application which helped the creator to upload long videos about 1 hour. People are always being active on Instagram and spending most of the time. Some people are using Instagram for the purpose of business by creating business account to share the information about their products and services which helps them to raise their business. 1/3 of the stories are from businesses which are viewed mostly. People are joining the Instagram to inspire and discover themselves which they care about. Instagram is considered one of the popular social networking site in the world.
Personnel Opinion
In our opinion social media is very useful nowadays because it helps the people to connect with each other who are staying far away in different countries. Now a day’s people are using social media to know the details about the brands they want to buy which is helping the business for their growth. Social media has become very essential in every person’s life. Social media also offers a huge marketing for the growth of the business. Most of the brands depends on the social media for marketing their product to the public and they should be loyal to their customers and give them a friendly service and should always respond to their questions. Social media is the platform where every individual has equal rights to use. Most of the people depends on the social media in their day to day life. In social media platform individual should always stay up to date to increase their business and should always keep changing according to the priorities of the customers.
Overview
Social media platform is a way of communicating your views and to share your statements. People are friendly on the social media platform. The celebrities get connected with their fans through social media platform by giving response to their questions and getting in conversation with their fans. Social media creates an impression between the brands and clients. The social media also helps to track everything.
Bibliography
https://blog.hubspot.com/marketing/marketing-trends https://www.hubspot.com/marketing-statistics
Provoking Questions
What is the most challenging thing to launch a new product on the social media?
What will be your strategy to attract customers towards your organisation?
What is the most hardest part to grow your business on the social media?
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fahad matadar 